Global Voice Search Statistics Show Explosive Growth in Mobile Usage

Highlights

  • 27% of the online global population is using voice search on mobile.
  • Voice shopping is projected to jump to $40 billion in 2022, up from $2 billion today.
  • 65% of 25-49-year-olds speak to their voice-enabled devices at least once a day.
  • By 2020, 30% of all website sessions will be conducted without a screen.
  • 58% of consumers have used voice search to find local business information in the last year.
  • 71% of people ages 18-29 use voice assistants, like Siri or Alexa.
  • 43% of voice-enabled device owners use the technology to shop, pay bills, or transfer money.
  • Voice search queries that are longer than 4 to 5 words increased by 22% between 2017 and 2018.
  • 52% of smart speaker owners would like to receive information about deals, sales, and promotions.
  • 20% of mobile searches are voice searches.
  • 43% of people use voice search because they feel it's a faster way to find information.
  • By 2020, 50% of all searches will be voice searches.
  • 65% of people who own an Amazon Echo or Google Home can't imagine going back to the days before they had a smart speaker.
  • 70% of requests made to the Google Assistant are expressed in natural language, not the typical keywords people type in a search box.
  • 55% of households are expected to own smart speaker devices by 2022.

Smart Speaker Usage

  • 65% of people who own an Amazon Echo or Google Home can't imagine going back to the days before they had a smart speaker.
  • 55% of households are expected to own smart speaker devices by 2022.

Our Interpretation

In a world where asking your smart speaker for the weather forecast has become as routine as brushing your teeth, it's no surprise that 65% of users can't fathom reverting to those dark ages when weather updates required stepping outside. With 55% of households set to embrace these digital companions by 2022, it seems the era of shouting commands at an inanimate object while pretending it's your new best friend is here to stay. Who needs human interaction when you can argue with Alexa over the definition of serendipity instead?

Voice Assistant Adoption

  • 65% of 25-49-year-olds speak to their voice-enabled devices at least once a day.
  • 71% of people ages 18-29 use voice assistants, like Siri or Alexa.
  • 3.25 billion voice-activated devices will be in use by 2023.
  • Voice assistants were in 1 billion devices by the end of 2018, with over half of those being smartphones.
  • 31% of smartphone users worldwide use voice technology at least once a week.

Our Interpretation

In this age of rapid tech-takeover, it seems our voices are no longer limited to human interaction alone. We're witnessing a revolution where talking to inanimate objects is not only socially acceptable but increasingly preferred. With a staggering influx of 3.25 billion voice-activated devices predicted to be in circulation by 2023, it appears that the phrase talking to yourself has taken on a whole new meaning. Whether it's sweet-talking Siri or having heart-to-hearts with Alexa, the future is undeniably vocal – so keep your vocal cords primed and your thoughts automated.

Voice Search Growth Projections

  • By 2020, 30% of all website sessions will be conducted without a screen.
  • Voice search queries that are longer than 4 to 5 words increased by 22% between 2017 and 2018.
  • By 2020, 50% of all searches will be voice searches.

Our Interpretation

In the not-so-distant future, screens may hear more than they see as voice search takes the digital world by storm. With 30% of website sessions screen-free, the keyboard might soon become a relic of the past. And as our search queries become more loquacious, it seems brevity is no longer the soul of wit when it comes to finding information. So, brace yourselves for a future where talking to your devices is not just for the tech-savvy, but a common way of navigating the online landscape. Welcome to the era where the virtual assistant truly becomes your trusted sidekick, and the phrase just Google it transforms into just ask Alexa, Siri, or Google.

Voice Search Usage

  • 27% of the online global population is using voice search on mobile.
  • 58% of consumers have used voice search to find local business information in the last year.
  • 20% of mobile searches are voice searches.
  • 43% of people use voice search because they feel it's a faster way to find information.
  • 70% of requests made to the Google Assistant are expressed in natural language, not the typical keywords people type in a search box.
  • 1 in 5 adults use mobile voice search at least once per month.
  • Voice search statistics indicate that about 40% of adults now use voice search once per day.
  • 46% of U.S. adults use voice search for location-based information daily.
  • 58% of consumers have used voice search to find local business information within the last 12 months.
  • 44% of people use voice search for local business information daily.
  • Nearly 27% of the world’s online population is using voice search on mobile.
  • 85% of businesses would like to provide voice search capabilities to their customers.

Our Interpretation

In a world where information is at our fingertips, it seems the evolution of voice search has taken hold in the realm of digital convenience. With nearly a third of the online global population opting for hands-free inquiries, it's clear that the power of voice commands is no longer just a futuristic fantasy. From seeking out local business information to navigating daily tasks, the allure of simply speaking out loud instead of typing has captured the attention of consumers and businesses alike. As the statistics paint a picture of a society that values speed and natural interaction, it's evident that the future of search is speaking volumes - quite literally.

Voice Shopping Trends

  • Voice shopping is projected to jump to $40 billion in 2022, up from $2 billion today.
  • 43% of voice-enabled device owners use the technology to shop, pay bills, or transfer money.
  • 52% of smart speaker owners would like to receive information about deals, sales, and promotions.
  • Voice commerce sales are projected to reach $5 billion in the U.S. by 2020.
  • Voice shopping will rise to $5 billion in the UK by 2022.
  • Voice-based shopping sales reached $2.1 billion in the U.S. during 2018.
  • 39% of smart speaker owners use their devices to order physical goods monthly.

Our Interpretation

In a world where Hey Alexa and OK Google are the new magic words, it seems our voices are becoming the ultimate shopping tool. With voice shopping projected to skyrocket to $40 billion in 2022, it's clear that the future of commerce is getting a vocal makeover. From paying bills to bagging bargains, it appears that our trusty smart speakers are not just for playing music anymore. So, if you find yourself chatting up Siri about the latest deals or asking Alexa to order your new favorite gadget, you're not alone. Welcome to the era of voice-activated consumerism, where the only thing louder than your shopping spree is the sound of your own voice.

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